By any chance, have you noticed any of the advertisements on any of the social media platforms that you use endlessly? Maybe, those ads that you see on Facebook or YouTube? Just to let you know, all these advertisements come under the head of the module “social media marketing", it is basically the process by which your website or blog can gain website traffic by the use of these social media platforms. The aim of SMM (Social Media Marketing) is to generate eye-catchy content that can be further shared on social media. This is not the same as Social Media Optimization as here you pay the online platforms. This not just helps with your business' branding purpose but also gets your website more and more viewers.
This module, which will be taught to you here at Digital Technology Institute, will help you learn all that you need to, in order to get an optimum return on investment on whatever campaigns you run on social media. To conclude, you can rest assured, that after you have completed the classes of this module you can handle everything that comes your way on social media.